Kelly Yu and CreateAI Launch World’s First AI-Anime Music Video “Werewolf”

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Chinese-Canadian singer and actress Kelly Yu has partnered with CreateAI, a global artificial intelligence company, to release a pioneering music video for her single “Werewolf” on April 15, 2025. This project marks a significant milestone in music video production by integrating generative AI with human artistry, setting a new standard for creative collaboration.
AI-Pioneered Music Video Debut
The three-and-a-half-minute “Werewolf” music video presents a dark fairy-tale aesthetic, with castles, forests, and mythical creatures that reflect the song’s narrative themes. CreateAI’s proprietary generative AI model, Ruyi, was used to produce all visual content. Human artists contributed hand-drawn keyframes and narrative direction, resulting in a seamless blend of technological innovation and artistic vision. Distributed across major music streaming platforms, the video has drawn industry attention for its innovative approach to music video production.
Generative AI in Action
CreateAI’s Ruyi model generated anime-style visuals from text prompts and artist guidance. Human artists provided keyframes and ensured consistency in character design, choreography, and narrative flow. This hybrid process reportedly reduced production time by approximately 50% and achieved substantial cost savings, according to CreateAI. The collaborative workflow enabled the efficient creation of high-quality scenes tailored to the song’s emotional storytelling.
AI’s Impact on Creative Industries
The “Werewolf” video demonstrates AI’s potential to democratize music video production, making sophisticated visual storytelling more accessible to artists with limited budgets. At the same time, the project has sparked discussions regarding authorship, creative credit, and the implications for traditional creative roles. As generative AI content becomes more prevalent, industry stakeholders recognize the need to address questions of compensation, ownership, and artistic recognition.
Benefits and Challenges of AI Production
Generative AI offers clear benefits, including lower production costs and faster workflows, enabling novel collaborations between technology and human creators. However, these advancements also present challenges, such as concerns about job displacement among traditional artists, unresolved questions about creative ownership, and the technical limitations that require human oversight to ensure quality. The “Werewolf” project underscores the importance of carefully integrating AI within creative industries.
AI Innovation and Creative Vision
Formerly known as TuSimple, CreateAI rebranded in December 2024 to focus on advancing creative AI applications. With “Werewolf,” Kelly Yu embraced AI as a collaborative tool that supports, rather than replaces, human creativity. This approach is part of a broader trend toward AI-driven content creation in the music industry. For example, Taiwanese singer Ariel Tsai has also experimented with AI-generated music videos using tools such as ChatGPT and Kaiber AI, highlighting the rapid adoption of similar technologies. Similarly, Hong Kong artist Leon Lai released the AI-generated music video for his single “72 Transformations” in October 2024, featuring AI-crafted transformations into various iconic characters, demonstrating the expanding role of AI in artistic expression.

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